Updated October 2026 · 10 products

The 10 Best Mascara

Mascara is one of the most re-purchased makeup products on Amazon. This list covers the volumizing, lengthening and tubing formulas with the highest monthly sales, from drugstore cult favorites to prestige tubing mascaras.

Buying guide

How to choose mascara

Volume vs. length

Fiber and big-brush mascaras add volume; flexible, thin brushes give length and separation.

Tubing mascaras

Tubing formulas wrap each lash in polymer 'tubes' that don't smudge and slide off with warm water — great for oily lids.

Waterproof

Waterproof versions hold up to humidity and tears but need an oil-based remover.

FAQ

How often should I replace mascara?

Roughly every three months, or sooner if it gets dry or clumpy.

Which mascara is easiest to remove?

Tubing mascaras and washable formulas come off with warm water and gentle pressure.

Rankings are based on Amazon's "bought in past month" figures as of October 2026. We earn a commission from qualifying purchases made through links on this page, at no extra cost to you.